Video: Nike Ease Challenge Winner Announced

In October 2016, the Nike Ease Challenge was announced invited designers, engineers, makers and innovators to advance and reinvent footwear design for athletes of all abilities.

The inspiration for the Nike Ease Challenge was to engage the broader community to innovate new footwear ideas that help athletes put on, secure or take off their shoes – including athletes with disabilities. The Challenge follows the introduction and expansion of the Nike FlyEase innovation platform.

Nike received submissions from people with a wide-range of backgrounds and from all corners of the United States. Submissions were considered based on ease-of-use for athletes of all abilities, performance, and potential to expand across various sizes and styles.

On April 10, three finalists visited Nike World Headquarters in Beaverton, OR to present their solution to a panel of judges that included NIKE Inc. Chairman and CEO, Mark Parker.

The judging panel also included a selection of Nike’s finest design minds with elite athletes passionate about creating solutions for athletes of all abilities. Alongside Parker were the inventor of Nike FlyEase Tobie Hatfield, his muse for the project Matthew Walzer, nine-time Olympic Gold Medalist Carl Lewis, WNBA MVP and Olympic Gold Medalist Elena Delle Donne and Tatyana McFadden a 17-time Paralympic medal winner, among others from Nike.

In the end, Brett Drake, an architectural engineer from Cheyenne, Wyoming was honored as the winner of the Nike Ease Challenge.

The winning design combined Brett’s training as an engineer with his passion for Nike footwear and his desire to bring the opportunity of sport to all athletes. “I wanted to create something that didn’t interfere with the aesthetic and performance achievements of Nike’s original design. My goal was to enhance it with an entry and exit system that would be easy for anyone to use. I’m an athlete and know the passion and enjoyment I have gained from sport,” he said. “So, the idea that I could use my passion, problem solving and engineering expertise to enable others to enjoy movement and sport like I do became great inspiration for my idea.”

Brett’s engineering background shone through in his submission taking the support system in the 2016 Nike Hyperdunk and re-engineering it into an adaptive fit system. “The initial inspiration was from rear entry snowboard bindings. I questioned how I could create a system where a mid or high top shoe could be slipped on rather than pulled on,” he explains. “This is where the hinged heel came into play. By allowing the heel to hinge near the midsole and rotate back the athlete can then slide their foot into the shoe.”

The rear entry system uses powerful, lightweight magnets to transform the heel counter into a ‘drawbridge’ and provide a simple, wide entry and exit area. The magnets are light enough to not add significantly to the weight of the shoe and strong enough to lock the athlete down once inside the shoe.

In addition to winning the $50,000 first prize, Brett will collaborate with Nike in the prototyping phase and begin testing his innovation with athletes of all abilities. “Brett’s idea hit the right notes for the challenge. We’re looking forward to continuing the collaboration process with him as we prototype, develop and performance test his concept.” added Hayes.

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Adidas Yeezy Boost 350 V2 – Cream White




The “rumored” Cream white will release this weekend April 29th in Adult and Infant sizes. Head over to for location and availability

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Nike Football Has Announced its 2017 Rookie Class


Nike Football  has officially welcome their 2017 rookie class to its roster. Here’s one fast fact to know about each talented athlete.

Curtis Samuel, RB/WR, Ohio State ran a 4.31 40-yard dash in the 2017 combine

Cooper Kupp, WR, Eastern Washington earned the Jerry Rice Award for being the top player in the FCS

Taco Charlton, DE, Michigan named All-Big Ten defensive first-team

Mike Williams, WR, Clemson came back in 2016 after a neck injury to catch touchdown passes in nine of 15 games

O.J. Howard, TE, Alabama the offensive MVP of the 2016 College Football Playoff National Championship

Dalvin Cook, RB, Florida State amassed 4,464 rushing yards during his career — a FSU record

Sidney Jones, CB, Washington named First-Team All-Pac-12 as a freshman and sophomore

Jarrad Davis, LB, Florida recorded 98 tackles, 3.5 sacks and one interception following a season with a torn meniscus

Quincy Wilson, CB, Florida allowed a completion on a fewer than 40 percent of the passes thrown his way during his final college season

Corey Davis, WR, Western Michigan the all-time FBS leader in receiving yards

Solomon Thomas, DE, Stanford recorded 62 tackles and 8 sacks last season

Christian McCaffrey, RB, Stanford Heismann Trophy runner-up

Deshaun Watson, QB, Clemson two-time Davey O’Brien award winner

John Ross, WR, Washington recorded a 4.22 40-yard dash (breaking the 4.24 record)

Marshon Lattimore, CB, Ohio State named First Team All-Big Ten

Evan Engram, TE, Ole Miss the fastest TE in the draft (he ran a 4.42 40-yard dash at the 2017 combine)

Marlon Humphrey, CB, Alabama has had some success on the track: He won both the 110-meter and 400-meter hurdles titles at the 2013 World Youth Track & Field Championships

Gareon Conley, CB, Ohio State named All-Big Ten Second Team by coaches and All-Big Ten Third Team by media

Kevin King, CB, U of Washington 2016 Honorable Mention All-Pac-12

For updates on future additions, follow @usnikefootball on Twitter.

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Video: Nike Presents Come out of Nowhere Featuring Isaiah Thomas

In the current Nike profiled Isaiah Thomas’ stunning transition from “last pick of the 2011 draft” to team leader of the Boston Celtics.

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PENSOLE Announces 1 Week Footwear Design Summer Camps in China, Portugal, Canada and Portland


PENSOLE Footwear Design Academy today announced it will hold four separate one-week footwear-design immersion classes, called Kicks Kamp, in Shanghai, China; Guimaraes, Portugal; Toronto, Canada; and at PENSOLE in Portland this summer.

The PENSOLE Kicks Kamps are intensive design courses that teach students daily design tools like consumer profiling, storytelling, idealization sketching, proportional sketching, rendering and more. At the end of one week, a panel of judges will select the best design to be produced and sold globally.

The schedule of programs is as follows:

  • China Kicks Kamp (footwear only): June 12 – June 18 in Shanghai, China. Deadline to register: May 21
  • Portugal Kicks Kamp (footwear and color/materials): June 26 – July 2 in Guimaraes, Portugal. Deadline to register: May 28 
  • Canada Kicks Kamp (footwear only): July 10 – 16 in Toronto 
  • US Kicks Kamp (footwear and color/materials): July 21 – 28 in Portland (at PENSOLE)

To apply, prospective students must submit one hand-drawn sketch (lateral or outside view) of an original footwear design in black and white or color. The original sketch must be on paper. No digital sketches will be accepted. Multiple views are optional.

Information and registration for all Kicks Kamps is at

All applicants must be 18 years of age or older. Students are not required to be residents of the country in which the class is held to attend. All applicants must be able to speak and write English fluently.

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Nike Air More Uptempo “Bordeaux”

One of the smoothest colorways – The Nike Air More Uptempo is a dope shoe but this colorway will definitely catapult it somewhere else. Stay tuned!


via j23

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Nike Lebron 14 “The Land” PE

King james wore these gems against the Pacers in which the Cavs swept them 106-102. “The Land” is highlighted on the straps. Dont expect to see these on shelves any time soon.

Via Copyright 2017 NBAE (Photo by Jeff Haynes/NBAE via Getty Images)

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